TELEFONICA VA A RENOVAR TODAS SUS TIENDAS E INCREMENTAR OMNICHANNEL
Telefónica ha fichado a un ex-INDITEX, Javier Castro, para que dirija su nueva Unidad Global de Canales y emprenda la renovación tanto de las tiendas físicas como la venta online, y la omnicanalidad, integración de las herramientas online en los puntos de venta físicos.
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